IPPUDO OUTSIDE|ラーメンや一風堂にまつわる“ヒト・モノ・コト”にフォーカスするウェブマガジン

IPPUDO OUTSIDE|ラーメンや一風堂にまつわる“ヒト・モノ・コト”にフォーカスするウェブマガジン

IPPUDO SINGAPORE

Japanese sake topped with Japanese culture“BAR IPPUDO” in Singapore

Serving bowls of ramen every day in hopes of making ramen popular throughout the world as a “global food” – such is IPPUDO’s goal. But in actual fact, there are some IPPUDO shops where ramen isn’t the main item on the menu. Take “BAR IPPUDO” for example, which opened in Singapore in 2015. The main item on the menu is sake. Today I’d like to talk about IPPUDO’s new challenge, which is to spread both Japanese food and Japanese culture throughout the world.

WORDS BY SHOTA KATO (OVER THE MOUNTAIN)

An IPPUDO which isn’t about the ramen?

Selamat Tengah Hari! My name is Shota Kato, and I am the writer of this newsletter. This edition is going to be about IPPUDO in Singapore. Which is why I thought I’d have a go at saying “Hello!” in Malay, although I’m told people in Singapore tend to speak in English.

So, when you think about IPPUDO in Japan, the first thing that comes to mind is obviously the ramen. That’s the same in other countries, so where you have an IPPUDO, the image that immediately pops into your head is “IPPUDO = ramen”. Actually that’s not the case in Singapore. Here “IPPUDO = ramen + something extra”, and that “something extra” is “sake”.

So why do people in Singapore associate IPPUDO with sake?

Six of the IPPUDO shops in Singapore are much the same as the IPPUDO ramen shops found in Japan. But the seventh IPPUDO shop, which opened on May 23, 2015 is in a different kind of industry category compared to the other IPPUDO shops. The shop’s name is “BAR IPPUDO”, and it’s the world’s first IPPUDO shop dealing mainly with sake.

一風堂

“BAR IPPUDO” serves both as a sake retail shop and a kakuuchi (standalone) bar which was created through a collaboration between IPPUDO and a number of sake breweries throughout Japan. Kakuuchi is a style of drinking at the counter of a standalone bar. This has traditionally been a favored way of drinking in Japan, and has also proven to be popular in Singapore.

一風堂

“BAR IPPUDO” has a lineup of 90 varieties of sake from 23 sake breweries. This extensive range is enough to make even Japanese bars gasp with envy. Shiboritate nama genshu (freshly pressed sake) flown in directly by air from Nihon Sakari Co., Ltd. (Hyogo prefecture) made available for the first time outside of Japan is one such sake in the lineup. This Japanese sake served by the shot by the server has an ambrosial scent which only freshly pressed sake can create. Fresh and easy to drink owing to it being undiluted and non-heat processed, it has played the role of serving as “an entrance to the Japanese sake world” for people interested in sake in Singapore. What’s more, in order to show off sake’s depth, sake tasting sessions have been held serving Japanese sake at varying temperatures from cold to warm to hot. A great deal of thought goes into serving the sake in order to spread the love of sake to Singapore and other countries. So now let me talk about BAR IPPUDO’s lineup of 90 varieties from 23 breweries, including many well-known brands.

Yoshinogawa Co., Ltd.
Gensen Karakuchi Yoshinogawa 180ml
Gekkeikan Sake Company, Ltd.
Kireiumesyu 300ml
Yoshinogawa Co., Ltd.
Yoshinogawa Echigo Jyunmai 720ml
Yoshinogawa Co., Ltd.
Yoshinogawa Gensen Karakuchi 720ml
Yoshinogawa Co., Ltd.
Yoshinogawa Motozake 720ml
Yosida Shuzoten Co., Ltd.
Yamahaijikomi Jyunmaisyu Tedorigawa 720ml
Yosida Shuzoten Co., Ltd.
Syukon Jyunmaiginjyo Tedorigawa
Shimizu Seizaburo Shoten
Zaku Meguminotomo
Shimizu Seizaburo Shoten
Zaku Miyabinotomo
Shimizu Seizaburo Shoten
Isenonami Jyunmaiginjyo
Shimizu Seizaburo Shoten
Isenohana Jyunmaiginjyo
Shimizu Seizaburo Shoten
Zaku Youzanittekisui Daiginjyo
Hamakawa Shoten
Bijyoufu YuzuSyuwa!
Hamakawa Shoten
Bijyoufu Mai Jyumaidaiginjyo
Hamakawa Shoten
Bijyoufu Tokubetsu Jyunmaisyu
Hamakawa Shoten
Jyunmaidaiginjyo Bijyoufu Jyunrei
Hamakawa Shoten
Jyunmaidaiginjyo Bijyoufu Yamadanishiki 45
Hakkaisan Brewery Co., Ltd.
Hakkaisan Happounigorisake
Hakkaisan Brewery Co., Ltd.
Hakkaisan Tokubetsu Honjyozo
Hakkaisan Brewery Co., Ltd.
Hakkaisan Tokubetsu Jyunmai
Hakkaisan Brewery Co., Ltd.
Hakkaisan Junmaiginjyo
Kiku-masamune Sake Brewing Co., Ltd.
Kikumasamune Jyunmai Tarusake
Kiku-masamune Sake Brewing Co., Ltd.
Kahougura Jyunmaidaiginjyo
Kiku-masamune Sake Brewing Co., Ltd.
Kikumasamune Kimoto Daiginjyo
Kiku-masamune Sake Brewing Co., Ltd.
Kahougura Jyunmaidaiginjyo
OZEKI CORPORATION
One Cup Mini
OZEKI CORPORATION
Ikezo ( Peach )
OZEKI CORPORATION
Ikezo ( Berry Mix )
OZEKI CORPORATION
One Cup Extra
OZEKI CORPORATION
Hanaawaka
OZEKI CORPORATION
Hanaawaga ( Peach )
OZEKI CORPORATION
Hanaawaga ( Yuzu )
OZEKI CORPORATION
Koorase Umesyu
OZEKI CORPORATION
Honjyouzousyu Kara-Tanba
OZEKI CORPORATION
Jyunmaisyu Yamadanishiki
OZEKI CORPORATION
Daiginjyoshu Osakaya Cyoubei
OZEKI CORPORATION
Yuzu Umesyu
OZEKI CORPORATION
Jyunmaisyu Yamadanishiki
OZEKI CORPORATION
Daiginjyoshu Osakaya Cyoubei
OZEKI CORPORATION
Jyunmaidaiginjyo Jyudanjikomi
Shinozaki Co., Ltd.
Hiramatsu Jyunmaidaiginjyo 40
MORI NO KURA BREWING CO.
Komagura Shin
MORI NO KURA BREWING CO.
Komagura Munouyaku Yamadanishiki 60
MORI NO KURA BREWING CO.
Komagura Gen
MORI NO KURA BREWING CO.
Komagura Shin
FUKUMITSUYA SAKE BREWERY
Saketansan Clear
FUKUMITSUYA SAKE BREWERY
Kagatobi Yamahai Chokarakuchi
FUKUMITSUYA SAKE BREWERY
Kagatobi Jyunmaiginjyo
FUKUMITSUYA SAKE BREWERY
Kagatobi JyunmaiDaiginjyo Ai/dd>
Gekkeikan Sake Company, Ltd.
Kometomizunosake Karakuchijyunmai
Gekkeikan Sake Company, Ltd.
Nouvelle Gekkeikan Junmaiginjyo
Gekkeikan Sake Company, Ltd.
Hourin Jyunmaidaiginjyo/dd>
Suigei Shuzo Co., Ltd.
Suigei Jyunmaiginjyo Kouiku 54
Suigei Shuzo Co., Ltd.
Suigei Jyunmaisyu Hattannishiki
Suigei Shuzo Co., Ltd.
Suigei Umesyu
Suigei Shuzo Co., Ltd.
Suigei Jyunmaiginjyo Ginrei
Suigei Shuzo Co., Ltd.
Suigei Jyunmaidaiginjyo Yamadanishiki
Fujiishuzou.Co.Ltd.
Ryusei Tokubetsujyunmaisyu
Fujiishuzou.Co.Ltd.
Ryusei Jyunmaidaiginjyo Black Label
Fujiishuzou.Co.Ltd.
Ryusei Jyunmaidaiginjyo Gold Label
Fujiishuzou.Co.Ltd.
Ryusei Bekkakuhin Jyunmaidaijinjyo
NIHON SAKARI CO., LTD.
Samurai Rock
NIHON SAKARI CO., LTD.
Namagensyu
NIHON SAKARI CO., LTD.
Daiginjyoshu
NIHON SAKARI CO., LTD.
Ginjyosyu Namachozousyu
NIHON SAKARI CO., LTD.
Souhana
NIHON SAKARI CO., LTD.
Daiginjyo
NIHON SAKARI CO., LTD.
Kohakuno Zeitaku
NIHON SAKARI CO., LTD.
Shibotta Kajyunorikyuru Yuzu
NIHON SAKARI CO., LTD.
Kinpakuiri Ginjyosyu
NIHON SAKARI CO., LTD.
Souhana
NIHON SAKARI CO., LTD.
Zakouyajinbe
Saura Co., Ltd.
Urakasumi Jyunmai
Shirataki Co., Ltd.
Shirataki Jyunmaiginjyo Jyouzen Mizunogotoshi
Ohmuraya Shuzojyo Co., Ltd.
Wakatake Jyunmaidaiginjyo Onnanakase
S.IMANISHI Co., Ltd.
Harushika Jyunmai Chokarakuchi
Tsukasabotan Shuzo Co., Ltd.
Senchuhassaku Junmai
Sakai Shuzo Co., Ltd.
Gokyo Jyunmai
Kayashima Sake Brewing Co.Ltd
Nishinoseki TedukuriJyumaishu
Kato Kahachiro Shuzo Co., Ltd.
Ooyama Tokubetsujyunmaisyu

Japanese culture as symbolized by sake

There are five seasonal savories to go with the Japanese sake every month on the menu such as oden (simmered ingredients in a light, clear broth), edamame and chicken wings. And what’s more, you can even buy side dishes such as gyoza dumplings from the IPPUDO Shaw Centre outlet which is situated across from BAR IPPUDO.

一風堂

Even in Singapore, there appear to be a lot of customers who want to finish off their drinks “rounding off with ramen”, and that of course is where IPPUDO comes in. Ramen is served! So after drinks, you round off with ramen. Offering this typically Japanese style stems from the idea of inviting people to get to know “Japanese culture as symbolized by Japanese sake”.

一風堂

“BAR IPPUDO” is currently collaborating with a number of breweries and also sells seasonal products such as hiyaoroshi (sake matured in the summer and released in the autumn) and freshly pressed sake. On October 1, which is designated “Sake Day”, 70 visitors came to a Campai! (Cheers!) event. So if you ever visit Singapore, please stop by BAR IPPUDO where sake, not ramen, is the main item on the menu. But a word to the wise, before you turn to the ramen to round off your evening, be careful not to overindulge too much in IPPUDO’s delectable sake!

一風堂

BAR IPPUDO

1 Scotts Road, #04-23 Shaw Centre Singapore 228208
Tel:+65 6235 2547 1:30am – 10:00pm(Sun – Thu) 11:30am – 11:00pm(Fri & Sat) http://barippudo.com

一風堂

WORDS BY SHOTA KATO
加藤将太 / OVER THE MOUNTAIN

About the editor. Born in 1981. From Fuefuki city in Yamanashi Prefecture (formerly Kasugai-cho of the Higashi Yamanashi district). Planned, wrote and edited texts in print and online form as well as acting as MC for various events and programs. Helped launch the online magazine CONTRAST in March 2011, and since July 2013, has been based in Shoinjinja shopping district in Setagaya. Created the trade name “OVER THE MOUNTAIN” in October 2014 to represent its business. The idea being that “people will keep on climbing over mountains” both today and tomorrow.

SHARE IT!