IPPUDO OUTSIDE

Journal from IPPUDO spanning the world over

int(0) //ここからループの始まり
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Interview with Hiroshi Inada, editor of RiCE magazine “Why is Food Culture Becoming So Important These Days?”

IPPUDO JAPAN Interview with Hiroshi Inada, editor of RiCE magazine “Why is Food Culture Becoming So Important These Days?” July 6, 2018 The Ippudo OUTSIDE staff regularly reads a variety of media, one of which is the RiCE food culture magazine. It doesn’t cover very many popular restaurants, and offers no rankings. Instead, every issue is packed with articles related to food, and by the time you’ve read the whole thing your head is full of restaurants you want to visit, and dishes you want to try. Last December they published their long-awaited ramen-themed issue, and the OUTSIDE staff devoured…

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A new tasting Akamaru turned into a hamburger? A dream collaboration between Hard Rock Cafe and Ippudo

IPPUDO JAPAN A new tasting Akamaru turned into a hamburger?A dream collaboration between Hard Rock Cafe and Ippudo August 27, 2018 On July 2 (Mon) a new dish called “Ippudo Double Roast Pork Ramen Burger” has been included in the menu of Hard Rock Cafe Fukuoka in Fukuoka city. This is a special hamburger created under the supervision of Ippudo, only offered for a limited time to coincide with “This is Hakata”, a campaign to showcase local delicacies. When it first went on sale, it topped the sales of all hamburgers at the Fukuoka store, over-taking the “Legendary Burger”, a…

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Mistaken order? No problem! A society accepting of a “Restaurant with Mistaken Orders”

IPPUDO JAPAN Mistaken order? No problem! A society accepting of a “Restaurant with Mistaken Orders” July 6, 2018 Have you heard of the “Restaurant with Mistaken Orders?” It’s a strange name for a restaurant where the floor staff is composed of people with mild dementia. “Dementia doesn’t mean they can’t do anything at all. They may get the order wrong, but we want to be a society where we can accept that as part of being human,” we though, and this project was born as a result. The pre-event held in June 2016 attracted considerable attention in the industry, and…

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Shuji Nakamura’s “Another Day for Ramen Shops”

IPPUDO JAPAN Shuji Nakamura’s “Another Day for Ramen Shops” May 21, 2018 There is a middle-aged man named Shuji Nakamura in Fukuoka. He updates his own columns on Facebook every single day. His messages, sometimes serious and sometimes full of barnyard humor, hit the nail on the head and attract lots of fans nationwide. Now Nakamura has started writing a series of essays about ramen on IPPUDO OUTSIDE. When you read his column, I’m sure you’ll want to grab somebody and go to some ramen place! (Editorial) WORDS by SHUJI NAKAMURA ILLUSTRATION by TAKOYAKIX Special Thanks MARUHA NICHIRO CORPORATION I…

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A collaboration between a film launched from Fukuoka “Gachi-Boshi (Riding Uphill)” and Ippudo! An Interview with Kan Eguchi, the director, and Kenichi Abe, the leading actor.

IPPUDO JAPAN A collaboration between a film launched from Fukuoka “Gachi-Boshi (Riding Uphill)” and Ippudo! An Interview with Kan Eguchi, the director, and Kenichi Abe, the leading actor. May 16, 2018 Struggle, struggle, struggle! What the audience saw on the screen was professional cyclists dripping in sweat and practising hard with tough instructors in ferocious, heated races. “Gachi-Boshi (Riding Uphill)” was the very first film directed by Eguchi Kan, the director of “KOO-KI”, a film production company based in Fukuoka. On the night of April 6, a day before its first release at Nakasu Taiyo Movie Theater in Fukuoka, a…

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IPPUDO NY has carried off a new style of presenting Japanese food, in collaboration with Hakkaisan sake. 02

IPPUDO JAPAN IPPUDO NY has carried off a new style of presenting Japanese food, in collaboration with Hakkaisan sake. 02 May 17, 2018 New York attracts various colorful descriptions, such as “intersection of business, fashion and art”, “cutting-edge trend city” or “melting-pot.” Yet every day, a new moniker emerges – perhaps because New York is a setting for intense competition. New trends emerge one after another, and more than the same number disappears. IPPUDO NY opened its first location here in 2008 and has always sought to deliver something new to its sophisticated customers, with the cool interiors, chic staff…

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IPPUDO NY has carried off a new style of presenting Japanese food, in collaboration with Hakkaisan sake. 01

IPPUDO JAPAN IPPUDO NY has carried off a new style of presenting Japanese food, in collaboration with Hakkaisan sake. 01 May 17, 2018 New York attracts various colorful descriptions, such as “intersection of business, fashion and art”, “cutting-edge trend city” or “melting-pot.” Yet every day, a new moniker emerges – perhaps because New York is a setting for intense competition. New trends emerge one after another, and more than the same number disappears. IPPUDO NY opened its first location here in 2008 and has always sought to deliver something new to its sophisticated customers, with the cool interiors, chic staff…

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The “fortunate” way to get along with ramen by Naru Narumi, author of “Ms. Koizumi Loves Ramen Noodles”

IPPUDO JAPAN The “fortunate” way to get along with ramen by Naru Narumi, author of “Ms. Koizumi Loves Ramen Noodles” March 14, 2018 An animation called “Ms. Koizumi Loves Ramen Noodles” which is shown on TOKYO Ippudo and other related stations since January 2018 is becoming the talk of the town. As the title suggests, this is a story of a high school girl, Koizumi san, who happens to love ramen dearly and she would visit ramen shops which actually exist and shows off her knowledge and passion for ramen like a fanatic. In the fourth episode titled “Red or…

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“My Future” which a bowl of ramen opened up. Visiting Mr. Kimura, the champion of the 3rd “Ramen Championship”.

IPPUDO JAPAN “My Future” which a bowl of ramen opened up. Visiting Mr. Kimura, the champion of the 3rd “Ramen Championship”. November 29, 2017  In May 2015, at some Ippudo stores they offered a limited ramen called “Umami Nori Dashi Soba”. Do you know that this was a bowl of ramen created by a ramen chef who had no connection whatsoever with Ippudo. Actually, this ramen was the winner of “Ramen Championship”, a creative ramen contest organized by Chikaranomoto Holdings which operates Ippudo. This time “Ramen Championship” has changed its name to “World Ramen Grand Prix” and this year is…